Tristarmedia is a strategic design consultancy specializing in UX strategy, usability improvements and website redesigns. We represent a group of design and development professionals that come together to collaborate on client projects.

Established in 2003 by Marina Korneeva, UX Consultant with close to 20 years of experience, we help global brands design, build and launch successful digital products. We work with startups, established brands, agencies and government organizations.

Since 2003, collectively, we’ve designed and developed hundreds of websites and mobile apps, co-founded a few startups, and created experiences that have touched millions of people.

Our services

Depending on your needs, we can help you improve your existing digital products or design them from scratch. We work with a number of experts to ensure your products are secure, compliant with the current regulation, scalable and engaging.

UI / UX,
Great websites have a winning combination of great user experience (UX) and Visual Design. UX makes complex things easy to use. Visual design affects different aspects of the overall user experience. It engages users by drawing the eye to the priority tasks and even increasing brand trust through the use of visual cues.
IA &
Information Architecture (IA) is the information backbone of the site, so it’s critical to get it right. A website’s navigation is a collection of user interface components. The primary goal of navigation is to help users find information and functionality, and encourage them to take desirable actions.
Usability Testing is done with real users and is necessary to evaluate prototypes, new designs and features. Testing can be carried out on-site or remotely. We can help with planning, creating and moderating usability tests, watching your videos to identify key findings and presenting summary reports.
Whether your application is a small internal system that helps your team work more efficiently or a multi-million user consumer app, our team can help starting with strategy all the way through delivery and maintenance. (PHP, Front-End, Angular, Laravel, Symfony, API Integrations)
End-to-end mobile application development (native iOS & Android apps or Ionic development framework for hybrid applications).
Even the most flexible WordPress themes sometimes require some kind of personalization or customization. We can customize your existing WordPress theme to modify page layouts, create custom menus, add custom sliders and much more.

At IndigeneArts.com we are building a go-to marketplace for “everything Indigenous” and a community of passionate enthusiasts of Indigenous art and culture from around the world.

Currently, all major eCommerce platforms are profit-driven monopolies that don’t provide small businesses enough support to sell successfully online, don’t foster community engagement and are not suitable for niche product sellers, like Indigenous artists.

A dedicated Indigenous Arts marketplace will be tailored for the needs of Indigenous artists and provide the necessary support needed to set them up for success.

This site was launched in November, 2019 on Shopify platform.

Key Contacts
To streamline communication, our clients usually interact with one or two key contacts.

UX Strategy / Product Design

Marina is a multi-talented entrepreneur with close to 20 years of experience in US and technology. She managed high performing design & development teams & led user experience efforts on projects for major Canadian banks, government & agencies.


Project Manager / Business Analyst

Victor is a senior Web Business Analyst with almost two decades experience in software development with emphasis on process improvements, UI and front-end development, requirements gathering & mapping out complex software systems and processes.


Technical Lead

Artem is a hands-on full stack developer with over 8 years of experience in web and mobile software development. He provides the team with technical leadership & helps us develop scalable and maintainable applications.

  • Usable Products
  • Memorable Experiences
  • User-Centered Design
  • Development Best Practices
  • SEO-friendly Code
  • Improved Engagement
  • High Conversion Rates
  • Increased Traffic
  • Happy Customers
  • Assumptions are Bad
  • Usability Testing is Good
  • Content is Always the King
  • Looking Good Never Hurt Anyone
  • Keep Big Picture in Mind
  • Replace Only What’s Not Working
  • Test and Test Again
  • Ask Users for Ideas
  • Observe their Behavior
Dave Mossman
David Mossman
Women in Leadership Foundation
Program Director

Marina was instrumental in the start up of the Women in Leadership Foundation and provided extensive contribution to the design, content and functionality of our website and marketing campaigns. She is a joy to work with and has excellent client skills. Feel free to contact me for further details.

Jonathan Segaram
6 Degrees Integrated Communications
Director, Production

I hired Marina for one of our projects, Energizer Personal Care, where she worked on a strategy to centralize and redesign multi-lingual brand websites – Schick.com, HawaiianTropic.com and others. I was impressed with Marina’s design skills, her ability to deliver a complete vision in a short period of time and her knowledge of User Experience, Information Architecture, SEO and new web technology.
She is a great strategic thinker and an exceptional designer.